So the Ad Dynamo adverts have been running across my sites for just short of three months now (in conjunction with my existing Project Wonderful campaigns), so I guess it’s time for a little feedback session.

In terms of simplicity in setting yourself up as a publisher and generating advertising code to place on your site, the process is outstanding. Although their website portal could do with some minor tweaking and user interface and usability upgrades, it is very, very quick to get up and running, and I must admit to quite liking that about them. It is very simple to add new websites and then create multiple advert channels for each of them, and as far as I can tell, there doesn’t seem to be a limit to the number of adverts placed on a site, though as any good webmaster will know, less is more in this particular instance.

The fact that they are South African means South African adverts for all us locals, though of course the quality of adverts vary thanks to the relatively small number of big business advertising through them. Obviously I’m not sure on the quality of adverts being served outside of our borders, but from what I’ve been able to learn, it doesn’t seem too bad.

My favourite part is of course the payouts, and the ability to specify a local bank account is really nice for a change. And pleasingly enough, once you pass the R100 minimum amount (which rolls over if you don’t achieve it), the payment is made directly into your account at the start of each month, no mess, no fuss.

One problem I have encountered through their platform was a little nasty though. Someone managed to trick them into delivering malware through a crafted advert, which was quickly picked up on by Google and Mozilla, causing a huge error/warning notice to appear to users in place of my sites. Luckily Google Webmaster Tools has an easy enough method to clear this up, but it did cost me in terms of site views for a couple of days.

In summary, I can’t really say I have any complaints about them or their service at all, and will thus continue using them as my primary advertising platform (alongside Project Wonderful). I’m making money, they don’t come with all those heavy handed restrictions from Google, and they really are simple to implement and expand with.

So yeah, I guess a thumbs up for the Ad Dynamo team then! :)

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