I had to have a good chuckle to myself (and well to all those standing within earshot of me for that matter), when I spotted the following whilst paying for my t-shirt purchase at the Pick ‘n Pay Clothing Store in Somerset Mall.

There, next to the cash register is a little display stand with bra straps hanging on display. Nothing really exciting here unless you happen to read the packaging label – which is pretty difficult to miss, what with it being in big, bold white font and all.


Really? How did this particular misspelling slip through all the designers, editors, and printers, without someone noticing that something was this rather amiss!?

Proofreading. Still necessary in today’s world of spellcheck and auto-correct! :)